🌟 Project: Instagram Highlight Icon Design

🎯 The Problem/Goal

To design custom Instagram Highlight icons that align with a cohesive personal branding strategy. The goal was to create a clean, professional, and visually unified aesthetic that enhances profile appeal while supporting easy navigation and brand recognition.

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👩‍🎨 My Role

I created the entire design process — from initial concept development to final production. I selected the color palette, icon style, and visual theme to reflect a minimalist yet modern brand tone suitable for both personal and professional accounts.

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✏️ Design Process

• Researched visual trends in social media branding and iconography.

• Developed moodboards for consistency in tone, shape, and layout.

• Created icon sets in Canva, refining details and layout elements in Adobe Photoshop.

• Ensured each icon aligned with brand identity through color harmony, spacing, and uniform shape.

• Conducted informal feedback testing and refined based on user clarity and visual consistency.

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🌟 Outcome/Impact

• Delivered a unified, branded icon set that enhances the overall look and feel of Instagram profiles.

• Improved profile aesthetics and user navigation through clear, consistent design.

• The result is a profile that feels more organized, modern, and on-brand, reinforcing credibility and engagement.

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Tools Used: Canva, Adobe Photoshop